To most hotel professionals, operators, and brands, the guest experience is everything. It is the item that is most discussed, measured, shared, and evaluated as the lodging companies compete for their share of the travelling consumer’s dollar. Hotel, time-share, and resort companies strive every day to raise the bar of their staying experiences to create that unexpected delight in their guest’s eyes. The great memory of that experience, while elusive, is the target for most in the business. The focus of all in hospitality should be elevating and transforming the guest experience.
Elevating your brand with improved service loyalties
More specifically at the brand level, the promise of consistent and excellent service creates loyalties at the brand level. There is comfort in the sameness and knowing what to expect when you step into a branded hotel property. Travelers rely on this and reciprocate by participating in brand loyalty programs and the like.
Improve booking experience
An often-overlooked aspect of the guest experience is the entire booking process. Frequent travelers are looking for quickness and convenience, event shoppers may be looking for price or location. Hoteliers who have mastered delivering a reservation with the right mix of guest demographics and personal attention can win favorable attention with the guest before they ever set foot in the lobby.
Improving the guest experience with the Power of One
Windstream Enterprise’s compelling Power of One program aligns very tightly with transforming the overall guest experience. Quite simply, The Power of One is defined as our suite of vertically aligned and cloud-based network solutions that can assist the Hotelier across the entire spectrum of the guest experience, essentially what we term as GXaaS (Guest Experience as a Service). The Power of One simplifies the guess work of elevating the guest experience by providing the network infrastructure and tools to assist in reaching for that 5 star level of guest satisfaction. Here are some examples which can be bundled through the Power of One or obtained separately.
WE at HITEC
In a hotel, many times the secret to the guest experience are the details of the service delivery. There is “devil” in the details, but there is also excellence. WE urge you to stop by our HITEC booth 1427 and talk to us about your specific challenges. You will quickly find that our team of hospitality ninjas will establish themselves as partners to focus on your most pressing needs to really elevate and transform not only your guest or staff experience, but your entire network platform, whether at a property, sales office, or corporate office location.
Donald Jensen served as the Vice President of Hospitality at Windstream Enterprise where he led the organization’s focus on delivering customized network and technology solutions to the lodging industry. Don has 30+ years of experience and holds the distinction of a lifetime-certified MHS (Master Hotel Supplier) designation from the American Hotel and Lodging Association. Don has been active in many IT trade groups and lodging associations, including leadership roles within HTNG (Hotel Technology Next Generation), and has been a guest lecturer at the Cornell University School of Hotel Administration. Before joining Windstream, Don held leadership positions in sales and operations at the Sprint Hospitality Group, Wayport (now AT&T Wireless), Assa Abloy/Vingcard, and Xeta Technologies. Don is a graduate of the State University College of New York at Buffalo, with a Bachelor of Science degree in Business.
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