If the past weeks of the worldwide COVID-19 pandemic have been any indication, healthcare organizations are dealing with the most severe pressure to care for patients in modern times. And while patient data protection is tricky at the best of times, a healthcare crisis can make this protection exponentially challenging. Increased patient loads, social distancing protocols and more network traffic from work-from-home staff can cause major functional and security disruptions. The dilemma: How can healthcare agencies ensure networks will perform effectively to deliver essential patient care when greater demands are being placed on them?
One of the most important elements of managing a crisis effectively is to consider all aspects of virtualizing your physical location. For example:
Keep your network running even from remote locations
During a service-impacting event like the COVID-19 crisis, using a cloud-based UC solution makes a lot of sense. Since physical servers are virtualized to improve flexibility, the virtualized server and your data are synchronized with the core platform in a geographically diverse location.
With cloud-based UCaaS solutions, no on-premises equipment means no single point of failure due to hardware issues. Most importantly, since employees can access critical features from wherever they are, customers can be serviced even if physical locations are unable to open.
Further, geographic redundancy options can help satisfy the more stringent business continuity requirements that are often found in the healthcare industry.
The inherent security advantage in cloud-based UC
Transitioning to cloud-based UC can vastly improve security, as it eliminates the costly and resource-intensive burden of maintaining a legacy PBX system. When a locally hosted PBX falls behind the latest security standards, it becomes vulnerable to cyber-attacks. This is especially risky as, according to a report by the U.S. Department of Health and Human Services, nearly three out of four hospitals do not have a designated security professional on staff.
Partnering with a cloud UC provider shifts the burden of communications away from you — an essential first step. By following a few more important directives, you can ensure that your organization is optimally covered.
Enabling HIPAA Compliance
Select a cloud UC provider with the capabilities to partner with you in a Business Associates Agreement. Top providers bring a variety of mechanisms that enable HIPAA compliance – including encryption, authentication and the creation of secure environments for transmission and storage of PHI (Protected Health Information).
Look for a proactive UC provider
The most suitable cloud UC providers go beyond checking the boxes on standard regulation and policy compliance. They monitor trends in cybersecurity threats and proactively arm your organization against them. For the highest level of usability and security, look for a UC provider that embraces the healthcare industry’s challenges as its own. Whether for day-to-day operations or in a major crisis situation, your healthcare organization deserves nothing less.
If your organization is struggling to find reliable UC solutions during the current healthcare crisis, we’re here to help. Try out our products for free with a 90-day trial of OfficeSuite UC® for mobility and HD Meeting® for video and audio collaboration.
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Layne Levine is president of Windstream Enterprise. He is responsible for overseeing sales, financial performance, marketing, field technicians, service delivery and customer care and repair for the company’s enterprise, mid-market/commercial markets. He also oversees the company’s channel program, including Value-Added Resellers (VARs), agents, Managed Service Providers (MSPs) and system integrators.
Levine has worked in the telecom industry for more than 25 years, most recently as chief revenue officer at GTT, which provides cloud networking services to multinational customers. In that role, Levine led the company’s revenue growth initiatives worldwide, targeting global carriers and multinational enterprises and developing its emerging channel strategy. Previously he was the executive vice president for GTT’s Americas division, managing the sales and customer operations efforts for North and South America.
Prior to joining GTT, Levine was senior vice president of sales at Alpheus Communications. Before that he was senior vice president of retail sales for Deltacom/EarthLink. Levine also has held leadership positions at Airband Communications, Level 3 Communications and Broadwing Communications.
Levine has a Bachelor of Arts from Texas Tech University.
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